Etiqueta: herramienta
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Be Scared, but Don’t be afraid
Be Scared. You can’t help that. But don’t be afraid. It’s an essential distinction. A Scare is a temporary rush of a feeling that can be forgiven. Fear is a state of being, and to allow it to rule is a disgrace. One helps you – makes you alert, makes you up, informs you of…
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How many words are required to hook somebody?
You have just six seconds to capture someone’s attention, but if you interest them you earn another twenty to thirty seconds. Practically, this means you have about thirteen words to hook them and another thirty to forty to deliver your most compelling information.
